AR Immersive
Can the AR keep up with the amazing Alcaraz?
The Spaniard’s bright spot was Wednesday’s impressive display from Turin
November 14, 2024
Corinne Dubreuil/ATP Tour
Carlos Alcaraz in action at the 2024 Nitto ATP Finals.
By ATP staff
Now you see him. Now you don’t know us.
Carlos Alcaraz’s dazzling presence on the court was on full display on Wednesday against Andrey Rublev in the Nitto ATP Finals. Now, thanks to a combination of Augmented Reality technology, 3D modeling and live data, fans can experience the magic of Spain like never before.
Check out the latest AR Immersive Hot Shot from the premier season finale in Turin, where great moments from the world’s best players are reimagined to help attract younger audiences and bring ATP tennis into people’s lives in a new and fresh way.
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