Bryson DeChambeau has signed on as the face of Reebok Golf’s new apparel

Kevin Cunningham
Photos of Bryson DeChambeau released by Reebok give a glimpse of the new apparel and footwear.
Hosted by Reebok
Reebok is getting back into the game of golf, and they’ve tapped arguably the face of modern golf to be the face of their new golf products: Bryson DeChambeau.
On Friday, Reebok announced that it has signed DeChambeau and his LIV Golf team, Crushers GC, to a long-term partnership to promote the brand’s new golf apparel and footwear.
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One of Reebok Golf’s first new products will be a golf shoe called the Nano Golf. The new shoe is scheduled to launch in March of 2025, and DeChambeau is expected to tease the release of the Nano Golf during the LIV-PGA Tour “Showdown” on Dec. 17 at Shadow Creek.
To announce the partnership, Reebok released a video on social media showing DeChambeau from the side driving golf balls into a white cardboard wall standing in front of him. After several drives, the camera shifts to Bryson’s back, revealing the design of the Reebok logo smashed into the cardboard.
Reebok x Bryson DeChambeau x Crushers GC ⛳️
To kick off the official relaunch of Reebok Golf, we are pleased to welcome Major Champion, @brysondech and his club LIV Golf @Crushers_GC to the product. This is just the beginning.See you in the links this March 🏌🏻 pic.twitter.com/L37nbTuKyw
– Reebok (@Reebok) December 13, 2024
DeChambeau, who picked up his second US Open title this year with a stunning victory at Pinehurst No.
In a press release about the announcement, DeChambeau wrote about the new partnership.
“I’m proud to partner with Reebok to launch the return to golf program. “When looking for a partner for Crushers GC, we wanted to find a brand that aligned with our vision for the future of golf and had the potential to increase the game’s global visibility, and Reebok was a perfect fit,” said DeChambeau. “With a great legacy of disrupting the culture of the sport, I’m excited to see what we can do together to push the game of golf to a new level.”
The 2025 LIV Golf season begins in early February in Saudi Arabia.
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Kevin Cunningham
Golf.com Editor
As executive producer of GOLF.com, Cunningham edits, writes and publishes stories on GOLF.com, and manages the brand’s e-newsletter, which reaches more than 1.4 million subscribers each month. A two-time alumni, he also helps keep GOLF.com buzzing with breaking news and service content provided by our reporters and writers, and works with the technology team to develop new products and new ways to deliver engagement. site to our audience.